Lipton has really upped its marketing efforts over the last few years. Newly designed products and advertising campaigns have made their products standout above their competition. Their pyramid tea bags have a lot of style with a purpose. In order to keep the loose leaf tea competition in the distance, Lipton created the pyramid bag. The bag is larger, which allows Lipton to use larger tea leaves. The pyramid bags allow the tea leaves to move freely during the steeping process. I was putting off trying the “long-leaf” teas from Lipton because I enjoy true loose leaf tea too much to waste my time with a fancy box and tea bag. Having said that, this tea is pretty good.

I can taste a huge difference in this product compared to the traditional teabag filled with tea fannings and dust (or at least much smaller tea pieces). That said, today I’m drinking Black Pearl from Lipton. The tea itself smells great. Lipton says the tea is from Sri Lanka from the highest-elevated tea estates. I’m a fan of Ceylon loose leaf tea – so I kept an open-mind while trying this tea. I brewed the tea for a few minutes in about 8 ounces of boiling water. The tea had a bright dark liquor with a full body taste. I was really impressed. Recently, I drank a lot of CTC tea that was a pain to steep, and it was often bitter. The Black Pearl was not the slightest bit bitter. I drank the tea without adding sugar or milk. It was so good; I drank about 4 cups the first day. For those of you that do not know how or don’t want to take the time to steep authentic loose leaf tea, this is an excellent choice. If you are making tea from old stale tea bags, throw them away and try the Pyramid bag from Lipton.

marTEA

marTEA's blog was posted on Thursday, January 25th, 2007 at 7:52 pm and is filed under Black Tea, Inside the bag, Lipton. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.